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Cookie Information

Table showing a list of non-essential cookies used on workingwales.gov.wales:
Cookie Name Purpose Expires
Google Analytics cookie (GA4) -ga Used by Google Analytics to identify the user Expires after 2 years
Google Analytics cookie _gid Used by Google Analytics to identify the user Expires after 1 day
Google Analytics cookie _gat_UA-* Used by Google analytics to throttle the refresh rate Expires after 1 minute
Google Analytics cookie (GA4) _ga_GTM-P67487F Used by Google analytics to persist session state Expires after 2 years
Functionality cookie bw-cookieMessage Used to show or hide the cookie prompt Expires after 10 hours
Google Ads cookie gcl_au When a user clicks on a Google ad, this cookie tracks actions taken by users after they interact with the ad. It stores and tracks key events as part of marketing campaigns Expires after 90 days
Livechat cookie (customerID) __lc_cid (customerID) Used to verify the identity of a customer created in Livechat Expires after 2 years
Livechat cookie (customerSecureToken) __lc_cst (customerSecureToken) Used to verify the customer’s token in Livechat Expires after 2 years
Facebook Pixel
(Meta Pixel)
_fbp Used to track page views for marketing campaigns Expires 02/03/2026